True Temper’s Elevate ETS 85 is about a third lighter than a standard Dynamic Gold shaft and can help boost swing speed. Having the high-strength material for the cupface design allows golfers to recover spin rate and have ball-speed consistency in ways you can’t get with a face plate, especially on shots hit low on the face where many middle-handicappers make impact. Callaway did a great job of telling this story last year with some clever marketing. The key technology, as was with the Epic drivers, is called Jailbreak. Visually the the Rogue is larger than the Epic but they are both still 460cc. The cupface and tungsten don’t just improve center shots, they broaden the area of the face that can flex. The Callaway Rogue driver focusses on forgiveness through it’s weight low and back design. WHY WE LIKE IT: The player who needs a little more help had been shut out of the Apex line until this forged, game-improvement iron came along. The use of artificial intelligence also allowed engineers to more rapidly figure things out, in this instance, designing faces for each individual iron in the set to optimize performance. The other is 50 grams of tungsten encased in urethane with microspheres (tiny bubbles of air within the urethane) to foster trajectory control while allowing the face to flex more at impact. WHAT IT DOES: The use of a cupface to wrap around part of the topline and sole (through the 9-iron) is one of two technological highlights of note.
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